Legal

Terms and Conditions

These terms, the applicable service description and the contract confirmation form the legal framework for Paularyo services.

1. Scope and provider

These Terms and Conditions apply to contracts between Paul Harbig, trading as Paularyo, Lohrstraße 32, 09113 Chemnitz, Germany, and customers for digital content, web design, development, consulting and monthly support offered through paularyo.com.

Customer terms apply only if Paularyo expressly accepts them in text form. Individual service descriptions and personal offers take precedence where they contain different terms.

2. Formation of contract

The presentation of a service on the website is an invitation to submit an offer. The customer submits a binding offer by completing the required checkout declarations and finishing the clearly labelled payment process.

The contract is formed through payment confirmation, an express order confirmation or the commencement of performance by Paularyo. Where a fit check is required, the contract is formed only after approval and successful checkout.

The contract information and the legal documents accepted during checkout are provided to the customer by email.

3. Prices and VAT

All prices are total prices in euros. Paularyo applies the German small-business VAT exemption under § 19 UStG and therefore does not show VAT.

Third-party, licence, hosting, domain, stock media, travel or platform costs are included only where expressly stated in the specific offer.

4. Website Audit · €39

The Website Audit covers a UX, conversion and priority analysis of the publicly accessible homepage provided by the customer. It is not a legal, tax, medical, security or full technical audit.

The analysis is based on publicly available content and technical signals at the time of review. No specific revenue increase, ranking, conversion rate or other commercial outcome is guaranteed.

The digital report is made available after payment and the required intake information.

The Website Audit is an individually performed service. The service is fully performed once the individual audit report has been completed and made available electronically or sent to the customer by email.

Where the consumer expressly requests performance before the withdrawal period expires and confirms knowledge of the resulting loss of the right, the right of withdrawal expires upon full performance of the Website Audit. If the consumer withdraws after performance has begun but before completion, a reasonable proportionate amount may be payable under the statutory conditions.

5. Conversion Fix Sprint · €490

The fixed scope is limited to the three findings prioritised in the paid audit and the smaller adjustments expressly listed in the offer. A full redesign, migration, relaunch, complex new functionality and third-party costs are excluded.

The customer provides suitable user or collaborator access and must not submit access credentials or recovery information through forms.

Where the frozen scope is not reasonably feasible in the existing technical environment, Paularyo may decline the project and refund the payment in full.

6. Conversion Page · €1,900

The package covers strategy, structure, copy direction, design and responsive implementation of exactly one central page and the expressly listed integrations and feedback rounds.

The paid Website Audit is credited at €39. The remaining amount after fit approval is €1,861.

Multiple pages, full relaunches, branding, photography, platform migrations, shops, memberships and complex SaaS functions require a separate agreement.

7. Website Growth System · €4,900

The fixed scope covers up to five core pages, one connected funnel goal, one CRM integration, one clearly defined automation, responsive implementation and two consolidated feedback rounds.

Payment is made in two instalments of €2,450. The deposit is due after fit approval; the final instalment is due after final preview and before launch.

Additional pages, CRMs, automations, broad migrations or services outside the confirmed scope require a separate offer.

8. Monthly Retainers

Website Care is €197 per month, Growth Optimization €397 per month and Growth Partner €750 per month unless the personal offer states a different price.

Billing is monthly in advance. The minimum term is three months. After that, cancellation is possible with seven days' notice before the next eligible billing end date.

Unused service capacity does not roll over. Paularyo prioritises requests within the fixed package scope. Third-party costs and larger standalone projects are excluded.

The public cancellation function and the personal customer portal may be used to submit cancellation declarations. Statutory extraordinary cancellation rights remain unaffected.

9. Customer cooperation

The customer provides content, decisions, approvals, access and contacts in good time. Access should be granted through user, role or collaborator features.

Delays caused by missing cooperation, late feedback, unavailable systems or third-party approvals extend agreed timelines reasonably.

The customer confirms that supplied content, brands, images, texts, data and access may be used lawfully and do not infringe third-party rights.

10. Changes and feedback

Work outside the agreed scope is performed only after separate agreement and may require additional payment.

Feedback must be consolidated and submitted within the period stated in the offer or project portal.

11. Acceptance and defects

For work-type services, the customer reviews the provided preview within a reasonable period. Material, specifically identified deviations from the agreed scope are corrected.

Minor deviations, subjective changes outside the agreed feedback rounds or defects in third-party services do not justify refusal of acceptance.

Mandatory consumer warranty rights remain unaffected.

12. Usage rights

After full payment, the customer receives the usage rights required for the agreed purpose in individually created work. Rights in pre-existing tools, libraries, frameworks, general components, methods and know-how remain with Paularyo or their respective owners.

Open-source and third-party components remain subject to their applicable licence terms.

Public portfolio use or reference naming takes place only where agreed or previously approved by the customer.

13. Payment and default

Payments are processed through Stripe or the payment method stated in the individual offer. Amounts due must be paid before the relevant project or launch step.

In case of payment default, Paularyo may suspend further performance until payment is received.

14. Consumer withdrawal rights

Consumers generally have a statutory right of withdrawal for distance contracts. Details are set out in the separate Withdrawal Policy.

Where a consumer expressly requests performance before the withdrawal period expires, a proportionate amount may be payable for work performed before a later withdrawal. The right may expire after full performance under the statutory conditions.

For digital content, the right may expire when provision begins if the consumer expressly consents to early performance, acknowledges the loss of the right and receives the statutory contract confirmation.

15. Liability

Paularyo is liable without limitation for intent, gross negligence, injury to life, body or health, product liability and expressly assumed guarantees.

For slight negligence affecting an essential contractual obligation, liability is limited to the foreseeable damage typical for the contract. Other liability for slight negligence is excluded where legally permitted.

Paularyo is not liable for failures, changes or security issues of third-party hosting, payment, CMS, CRM, email, AI, analytics or other services unless caused by Paularyo.

16. Data protection

Personal data is processed in accordance with the Privacy Policy and applicable data protection law for contract performance, communication, evidence, security and statutory retention.

17. Dispute resolution

Paularyo is not willing or obliged to participate in dispute resolution proceedings before a consumer arbitration board unless a specific statutory obligation applies.

18. Governing law and jurisdiction

German law applies, excluding the UN Convention on Contracts for the International Sale of Goods. For consumers, this choice does not remove mandatory protections of the country of their habitual residence.

For merchants and public-law entities, Chemnitz is the place of jurisdiction. Statutory consumer jurisdictions remain unaffected.

19. Final provisions

If any provision is invalid, the remaining provisions remain effective and the statutory rule applies in its place.

Last updated: 19 July 2026.